We take advice from a powerful group of people:
our customers.

In 1995, we created the Customer Advisory Board (CAB) to strengthen relationships with customers and understand your evolving demands. In collaborative meetings with executives from a wide variety of industries, we gain first-hand insight into customers' needs, share experiences and brainstorm new best practices.

To get the most out of these meetings, CAB is segmented into two interdependent committees:

• The CAB "Steering Committee" identifies long-range goals for SNA and its strategic partners and gauges progress towards these goals.
• The CAB "Foundation Committee" addresses current operational challenges and the integration of these issues into long-range strategic goals of the partnership.

CAB allows our customers to open up and, through candid, one-on-one dialog, tell us what they need from us to succeed.